Dwindling footfalls in recent years, in part due to steep ticket prices, have prompted theatre chains to announce a string of Cinema Day-like occasions to lure audiences with tickets priced as low…
Tag: theatres
No more Akshay Kumar anti-smoking ad before movies in theatres
The Central Board of Film Certification (CBFC) has replaced a popular anti-smoking advertisement featuring Akshay Kumar after six years, according to a report by Bollywood Hungama. Akshay Kumar’s Nandu anti-smoking ad was…
Direct-to-TV and YouTube: Lifelines for films struggling to find buyers
Film producers unable to find buyers for their movies are exploring alternative routes to reach audiences. From streaming the films for free on YouTube to premiering them directly on television, bypassing theatres…
The big picture’s not so rosy for multiplex theatres next year
Multiplex theatres are anticipating that more people will opt to watch movies on the big screen and splurge more at the cinemas over the next few years, a belief fed by a…
You can still watch 12th Fail in theatres; check where
There was massive interest around 12th Fail’s OTT release while it still ran in theatres. After Disney+ Hotstar started streaming it on December 29, it became a roaring success. In fact, within…